Our Team

  • John Peloquin, Ph.D., MBAPresident & Chief Executive Officer

    John Peloquin’s career spans more than 20 years of achievement in successfully building and leading behavioral healthcare organizations.

    During the late 1990s, as Chief Administrative Officer/Director of Operations for Vital Imaging, Mr. Peloquin developed and executed organizational growth initiatives, including strategic partnerships and alliances to expand preventive medical treatment throughout the western United States.

    He then became Division President of CRC Health Group, one of the nation’s largest behavioral healthcare providers. He joined the firm in 2004 and was responsible for multiple service lines integrally involved with the growth of company facilities which included a portfolio of premium and low-cost residential facilities treating substance abuse, mental health, eating disorders, and providing an array of ancillary services. A Bain Capital sponsored company, CRC was sold to Acadia Healthcare in 2005 for $1.3B. At that time, this deal constituted the largest organizational sale in the history of the behavioral healthcare field.

    Mr. Peloquin was named Division President for Acadia Healthcare, heading up Acadia’s national outpatient division, charged with servicing more than 58,000 patients per day across 27 states. In this capacity, he helped the division to nearly double in size through acquisition, de novo, and organic growth methods. As a result, the organization became the national market leader in medication-assisted treatment.

    After great success improving clinical and organizational systems at Acadia Healthcare, Mr. Peloquin became Chief Executive Officer of Cliffside Malibu, a network of evidence-based addiction treatment centers located in Malibu, California. In 2018, he facilitated the merger of Cliffside Malibu with Center of Discovery, resulting in the formation of Discovery Behavioral Health where he currently serves as our President and Chief Executive Officer.

    Mr. Peloquin is married with three children and lives with his family in San Diego. He holds a Master of Business Administration (MBA) with an emphasis in Finance and a Ph.D. in Applied Management and Decision Sciences.

  • James Bailey M.Ed., M.H.A.Chief Operating Officer

    James Bailey is a highly esteemed leader and visionary at the top of the healthcare field. Adept at complicated behavioral health program turnarounds, he quickly built a reputation for developing cultures that led to successful programs. From his multitude of turnarounds, James knows that employee engagement, combined with clinical excellence, results in the highest quality of patient care, leading to robust financial outcomes. Over the years of working with various equity firms, he has proven his ability to crack the code for success within this highly specialized industry, as the levers that lead to success in the behavioral healthcare field are frequently counter-intuitive to those in other industries.

    With his peaceful and strong presence as a CEO, COO, and Regional Vice President, James specializes in righting foundering programs, most notably The Camp Recovery Center and Sober Living by the Sea within the Acadia network, Cottonwood Treatment Center, Benchmark Behavioral Health Systems Hawaii, and Recovery Ways. Other areas of expertise include program start-up, program due diligence, and acquisition, increasing EBITDA by optimizing key performance indicators, and leading capital investment companies to success within the unique world of behavioral healthcare.

    James holds a Master of Healthcare Administration from the University of Minnesota, a Master of Education from Northern Arizona University and a Bachelor of Psychology from Arizona State University. He is a gifted golfer, author, patent holder, avid jogger and paddle boarder, and dedicated husband and father.

  • Sandra Sellani, MBAVice President of Marketing & Sales

    Sandra and her team oversee all elements of marketing, sales, and communications, including traditional and digital advertising, social media, public relations, collateral development, and alumni services. Prior to joining Discovery Behavioral Health, she served as Vice President of Marketing for Newport Beach, California-based NVISION Eye Centers, and Vice President of Marketing for Irvine, California-based Sperry Van Ness Commercial Real Estate. She was a Regional Marketing Director for six years for Atlanta-based Charter Medical Corporation, at the time the world’s largest behavioral health organization. She has also served as Marketing Director for United Western Medical Centers Behavioral Health and CosmetiCare Plastic Surgery Specialists. Sandra is the author of the award-winning book, What’s Your BQ? (Brand Quotient®), and has spoken throughout the country to CEO’s, executives and sales teams about building powerful, inimitable brands. Sandra has an executive MBA from Pepperdine University, Malibu, California, and resides in Newport Beach, California.

  • Edye Bauer, Esq.General Counsel

    Bauer has over 20 years of legal experience advising companies in healthcare and other industries on a broad spectrum of legal matters. Bauer’s experience spans both in-house General Counsel positions and Partner at nationally recognized law firms. Most recently, she has served as General Counsel with Elements Behavioral Health, Inc., a privately -held behavioral health company focused on the treatment of drug and alcohol addiction and a broad range of mental health conditions. Bauer’s prior experience includes in-house legal counsel to Lytx, Inc., a provider of predictive analytics solutions to the transportation industry, and associate and partner positions with the law firms of Mintz Levin, Fish & Richardson and Brobeck.

  • W. Bradley Cooper CPA, CGMAChief Financial Officer

    W. Bradley Cooper joins Discovery Behavioral Health, Inc. as Chief Financial Officer, bringing 35 years of senior financial leadership with various service, manufacturing and distribution companies at rapid-growth, turnaround and startup levels. He has broad financial management experience, including successful private equity partnerships together with leveraged and asset-based financing, industry consolidation, and mergers and acquisitions. Brad has developed and directed financial strategies, including working closely with boards, equity shareholders, lenders and transaction process management that drives solid enterprise value through process and business improvements. As a partner with management, he works closely with operations, including IT, building and improving finance and accounting teams, systems and processes for efficiency, accuracy and information.

    Brad’s most recent work experience has been as CFO with FFF Enterprises, Inc., the largest U.S. distributor of plasma products, vaccines and other specialty and biopharmaceuticals with a direct-to-patient specialty pharmacy subsidiary ($1.9B revenue.) He also served as CFO with MNX Global Logistics, a private equity-backed $80M revenue asset light provider of critical and security-sensitive global transportation and logistics services in express, supply chain management and freight services with seven U.S. and eleven international locations. Prior to MNX, Brad was CFO, Executive VP of Finance, and Board Member of BI Incorporated, a private equity-sponsored leading U.S. provider of electronic monitoring, community-based reentry and supervision services and Department of Homeland Security intensive supervision services. He served as VP, National Patient Business Services and as regional VP, Financial Operations, with American Medical Response, then a $1B national Emergency Medical Services (EMS) provider with 250 operations in 38 states and the largest provider of such services with over 20,000 employees. Brad began his career in public accounting with Ernst & Young.

    Brad is a CPA (active), CGMA and resides in Orange County, CA, with his wife and family where he enjoys spending time with his five children and five grandchildren. He loves being active, including skiing, boating and community involvement. He earned his Bachelor of Science, Accounting from Brigham Young University.

  • Amy C. Brown, M.A.President, Mental Health Divison

    Amy Brown began her career with Center for Discovery in 2000 as a counseling staff. She has held many positions in the organization including serving as a Program Director for six years. In 2012, she was named National Director of Operations for the Discovery Mood & Anxiety program treating teens and young adults in facilities nationwide. She has also served as Director of Operations for Eating Disorder Center of Denver. Amy has a Bachelor’s Degree in Psychology from the university of Northern Colorado and a Master’s Degree in Clinical Psychology from Pepperdine University, Malibu, California.

  • Deandra Christianson, MA, LCPC, CCMHCPresident, Eating Disorder Division

    Deandra Christianson, MA, LCPC, CCMHC began her career at Center for Discovery in 2013 as a Residential Counselor. During her tenure she has held the position of Facility Administrator, primary therapist, Program Director, National Clinical and Operational Specialist, National Training Director and Assistant Director of Operations, Eating Disorder Residential Division. She is currently the National Director of Operations for the Eating Disorder Division. Deandra has a Master’s Degree in Clinical Psychology from The Chicago School of Professional Psychology where she is also a candidate for a Ph.D. in Organizational Leadership.

  • Joe TinervinPresident, Substance Use Division

    With more than two decades of service and leadership in behavioral health and acute care, Tinervin has become an expert at every level of the health organization. After six years as the CEO of Bayside Marin, Tinervin managed operations for newly acquired facilities in Northern California before being promoted to Regional Vice President overseeing all California operations in the former ‘Recovery Division’ of Acadia Healthcare. He was then promoted to Division President of Acadia Healthcare to oversee behavioral health operations for 12 programs across five states including California, Nevada, Arizona, Texas and New Mexico representing a blend of service lines and levels of care including Acute Care Hospitals; Residential Treatment; Partial Hospitalization, and Intensive Outpatient for Mood Disorders, Substance Use Disorders, and Eating Disorders treating children, adolescents and adults.

  • Corey Procuniar, SHRM-CPVice President of Human Resources

    Corey oversees all human resource functions for Discovery Behavioral Health, which has nearly 3,000 employees across 12 states. Prior to joining DBH, Corey was head of human resources for Cambridge Healthcare Services in Orange County, California, where he worked for 10 years. He holds a B.A. degree in pre-med, chemistry, from Brigham Young University.

    With DBH’s ongoing expansion plans, including the addition of several hundred employees, Corey will utilize the latest in human capital management systems (HCMS), a comprehensive and strategic approach to building and developing effective staffing in organizations. The HCMS, coupled with Corey’s vast experience as a human resource expert in the healthcare space, will help drive other key HR initiatives, including: improved employee satisfaction, engagement and retention; continuous improvements in effective staff communication; development of  best-in-class hiring, onboarding and training practices for qualified candidates; and establishment of  an employee benefits program .

    When Corey is not exploring the most optimal ways to improve the staff experience at DBH, you can find him enjoying hobbies such as photography and videography. He loves travel photography and was able to capture amazing images on recent excursions to Iceland and Ecuador. Though, his most inspiring photo subject is his family, which includes six children (five boys and one girl) and grandchildren.

  • Chris DiamondVice President of Business Development

    Chris brings his experience to the Discovery team to help with the company’s growth through new services and expansion in response to the unprecedented need for Behavioral Health services nationwide. As part of the strategic development, he will oversee a Discovery Behavioral Health division focused on psychiatric and transcranial magnetic stimulation (TMS) services. TMS is a non-invasive, painless method of brain stimulation used successfully with patients experiencing treatment-resistant depression. Chris will help expand DBH’s psychiatric and TMS footprint while growing the organization’s telehealth services, which made a significant impact during the COVID-19 pandemic.

    A veteran of the behavioral healthcare industry, Chris brings nearly 30 years of expertise to this role, including direct care, clinical care and facility leadership. Since 2007, he has served as CEO and COO at facilities in Arizona, California, Texas and Kentucky. His work includes 13 years with Universal Health Services and six years with PSI/Acadia.  He also helped grow Meadows Behavioral Healthcare through facility leadership, division strategy and acquisition between 2013 and 2020, holding positions as CEO of Remuda Ranch, President and CEO of Sunspire Health and Chief Development Officer. Chris received a bachelor’s degree in psychology and completed graduate school coursework in education psychology from Temple University in Philadelphia.

Patient, Family & Staff Safety is Our Priority: COVID-19Update